Partner Keys to Nashville
Keys to Nashville
For anyone coming into this city, or starting something in it, who needs Nashville to notice. We hand you the rooms, the people, the creators and the reach, and we run the launch with you.
Nashville is a small town with a big front door
Money does not get you very far here on its own. This city runs on who vouches for you, which room you turned up in, and whether the people already doing the work think you are serious.
Most companies arriving here spend the first year finding that out the expensive way. They buy media nobody local sees, book the wrong venue, hire an agency in another state, and wonder why the room is half empty.
We have spent years building the thing you are trying to build. The audience, the calendar, the newsletter, the venue relationships, the creators, the crew. Keys to Nashville is us handing you access to it, and running your entrance with you.
A brand opening a Nashville location. A company relocating. A fund, a label, a franchise, a festival. A nonprofit launching a chapter. Anyone with an initiative that needs this city on board.
We check every partner before we take a cent. The product or service, how the place is run, and what this city already says about you. Our name goes on this, so it matters.
What you get access to
See the tiers →Our channels, the weekly newsletter to 10,000 subscribers, and the events board locals scan every week. Your launch lands in front of the city rather than an ad audience.
We work in these rooms every week, from Bridgestone down to a hundred and fifty cap on a Tuesday. We know which one fits what you are doing and who to call about it.
Local creators, hosts, photographers and musicians we have worked with for years. Plus warm introductions to the people in your lane who are worth knowing.
Three 4K cameras, wireless audio and a producer. Films, reels, stills and live coverage, made on the ground.
Three ways in
Ask for a custom build →Landing
You are coming to Nashville and you need to know who matters before you spend anything.
- A market read: who to know, what is already happening in your lane
- A named introduction list, with the introductions actually made
- One launch announcement across our channels and the newsletter
- A half day with our crew, six to ten cuts delivered
- A sixty day plan you can run yourself afterwards
Arrival
A proper entrance. We build the launch, run it, and put the city in the room.
- Everything in Landing
- A launch event produced end to end, venue and talent booked
- Live coverage of it, with the replay and the full footage
- Creator activation from our local network
- A coverage page in your name, updated through the run
- Weekly newsletter presence and calendar placement
Residence
You are not visiting. You want to be part of this city, and you want that to stay true.
- Everything in Arrival, running continuously
- A producer and crew on retainer
- An original series with your name on it
- Standing introductions as your needs change
- Corporate and conference production included
- Named category exclusivity
How it runs
Talk to a producer →Tell us what you are bringing here
What it is, when you want to be live, and what a good first year looks like.
We check you out
The NashvilleTN Approved pass. Product, operation, public opinion. We only introduce people we would stand behind.
You get the market read
Who matters in your lane, what is already happening, which rooms fit, and the names worth meeting. On paper, in week one.
We run the entrance
The event, the coverage, the creators, the newsletter, the calendar. Then the numbers, including the ones that did not move.
The questions you were going to ask
- Is this a PR retainer?
- No. A PR firm pitches you to other people's media. We are the media, plus the crew that makes the work and the network that gets you in the room. There is nobody to pitch, which is most of the point.
- What if we already have an agency?
- Good. We will work to their plan and be the Nashville half of it. Production only, access only, distribution only, or the whole thing. We will sign their paperwork and bill through them.
- Do you guarantee the introductions?
- We guarantee we will make them, warm, from a real relationship. We cannot guarantee what somebody else does next. If a name on the list will not take the meeting, we say so and we find you a better one.
- How far ahead do you need?
- Eight weeks for a launch with an event in it. Four if there is no event. The market read and the introductions can start the week you say go.
- Can you say no?
- Yes, and we do. Every partner clears the NashvilleTN Approved check first. If the product does not hold up or the city already has a view about you that we cannot get past, we will tell you rather than take the money.
Get the Keys deck
Send what you are launching and when. You get back the audience breakdown, an outline of what we would build, and a real number for your window.
Prefer email? service@nashvilletnconcierge.com
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